In this post we will cover Kartra or Kajabi
The Kartra platform allows you to get many tasks done quickly and easily since all of the tools are provided to you in one convenient location.
You can use Kartra to earn money by making sales without having the hassle of needing to deal with lots of different provides. That is the major benefit to using Kartra and your main goal.
Thinking in reverse is the best way to achieve this goal.
If selling product A is your goal, then you will need to consider all of the different steps that involved in selling this product (the funnel, your sequence of emails, listing, tagging, and all of the automation necessary to achieve your goal).
So for the sake of our discussion, let’s assume that your funnel process looks like the following:
- Squeeze page
- Confirmation opt-in page
- Sales Page for Product A
- Thank-you page for the purchase page (along with leading listing/tagging, automation and email sequences that occur in the middle of this process)
In a majority of cases, the thank-you page is the final step. If you follow the advice of Kartra, you will start to build your funnel from that point until you get to the squeeze page (which is the first step in the process).
While you can use the Page Builder to create aesthetically pleasing pages (there are numerous templates that can be used in case you are that creative) and link them.
You can also get your marketing automation set up for the leads that you will be capturing. You can do all of this using Kartra.
That is the power provided by “Kartra’s difference.” It is goal-oriented (sales) since everything occurs in one place instead of having to jump around to different platforms and getting stressed out if something doesn’t work the way you originally intended it to.
What Can You Replace Using Kartra?
One of the best selling features of Kartra is that you can replace many different tools, including email marketing with a single tool.
Most sales page builders like Clickfunnels only includes email marketing service at the higher end price point. However email marketing is included in Kartra’s base plan.
Here is a list things Kartra can replace:
- Membership Platforms
- Checkout Platforms
- Domain hosting provider
- Sales Analytics
- Email Marketing platforms (automation, listing, tagging, emails)
- Email host provider
Kartra’s Key Features
In the following sections, I will be discussing some of my favorite capabilities of Kartra, which will allow you to successfully launch your campaigns!
Scale Your Business With Affiliates
There is an Affiliate Program Management system built into the Kartra platform.
You can create a JV promotional and affiliate page, and have your affiliate signup process integrated directly in the page.
You can also screen potential affiliate using a mandatory terms and conditions section and customized questionnaires.
The tool also makes it possible to manage w8BENs and W9s (if necessary) and approve and review affiliates easily, assign lists and tags to them when they sign up for your future promotions and provide them with a login and their affiliate link so they can get started.
Here are other things you can do with Kartra:
- Set your commissions by percentage or dollar; by individual affiliates, by all products or product ranges, and by the product
- Set your payment milestones and sales threshold milestones
- Pay commissions on new mail subscribers in addition to sales
- Pay your commissions by Braintree, Authorize.net, Stripe, or Paypal